Computer Science for IGCSE & O level - Automated And Emerging Technologies (Section 8 - No. 23)

What are the advantages of using machine learning to improve search engine results?

Improved relevance of search results.

Ability to personalize results to users.

Increased dependence on manual reviews.

Faster speed of delivering results.

Machine learning allows for the creation of better search results that are tailored to each user. Dependence on manual reviews is reduced.